TEDx: The future will be designed by us

How has the concept of innovation changed in the last twenty years? What is the role of brands in the relationship with the user? What can the state do to guarantee and support the various players in the ecosystem?

The experience of TEDx events in the capital of the oldest Republic in the world. Free to be great is the theme chosen for this first edition: it means dreaming beyond one's limits, thinking of the future without the fear of daring, believing in the beauty of one's ideas - from the simplest to the most impossible - giving everything to realize them. It means finding the courage to aim high and to act even in the smallest contexts, like our Republic: you are never too young to dream big! Free to be great means to start walking, to reach their goals, their dreams, always starting from a first small - but bold - step forward.